Ripple Turns To Start Ups to Boost XRP Ecosystem

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According to Coinmarketcap.com, XRP has a total ‘coin market cap’ of $28.7 billion currently, yet it is barely used beyond a handful of pilot customer deployments that Ripple has announced.

In an announcement on the official website, Ripple explains Xpring as follows:

“Xpring is a new initiative by Ripple that will invest in, incubate, acquire and provide grants to companies and projects run by proven entrepreneurs. Every entrepreneur will use the digital asset XRP and the XRP Ledger, the open-sourced, decentralized technology behind XRP, to solve their customers’ problems in a transformative way.”

The Xpring initiative marks an attempt by Ripple to expand its reach and focus beyond the banking and payments space which it has, so far, been focused on. The new venture is being helmed by Ethan Beard, a former director of the Facebook Developer Network, where he oversaw worldwide developer relations, operations and product marketing for the Facebook API.

Mr. Beard will be the Senior Vice President leading Xpring and Ripple’s developer program. Beard says

“Blockchain and digital assets have the ability to solve important problems and XRP – with it’s speed, scalability and demonstrated real-world use case – is a great tool for startups and entrepreneurs to build businesses around,” 

Ripple has focused its attentions on working to bring its technology to the financial services world but the company argues that XRP and the XRP Ledger make them perfect for a many other industries, such as identity, trade finance, gaming and virtual goods, provenance, real estate, insurance, and digital media.

Ripple (XRP), the coin is currently up 4.09% in 24 hours and trading at $0.74 currently.

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